In last week’s episode, we began our discussion around what it takes to invest in the long-term success of an online business. In today’s episode, we dive deeper into the strategies and actions we’ve seen our clients embrace to build businesses that will be thriving years from now.

Models have changed from even a few years ago, and it’s not just about making a quick buck but building something sustainable. That means that even if your business is reliant on one main offer, you find other ways to deliver value that can synergize with it.

In this episode, we discuss:

• How much savings you should build up to weather bad luck

• Why it’s crucial to adapt to trends in the market place

• Why strong product synergy across your offerings is more important than ever

• Why maximizing the results you’re promising your customers needs to shape your business model and product strategy

• Why financial tracking is non-negotiable for a business that’s going to stay healthy and profitable for years to come

• How Evolved Finance has shaped its business in response to the changing market