One of the first topics we covered in this podcast was about understanding how profitable your online business should be.

It’s been almost 3 years ago we released that episode, so we wanted to check back in and share our updated outlook on what a profitable online business looks like. 

In this episode, we discuss:

• What profit is and how much of it your online business can have

• Why only focusing on revenue won’t guarantee you a profitable online business

• How our clients’ profit margins have changed over the past 3 years

• What information you need from your financial reports to help you understand your own profits

• How your business model and marketing strategy can greatly affect your profitability potential

• How proper bookkeeping can make your business far more profitable