Back in May of 2017, we posted the very first episode of our podcast.

The title of the episode in 2017 is the same as the title of this week’s episode. Why cover it again?

Because in the last three years, the world has changed, the online business space has changed, and my insight into our client’s businesses has changed. 

So for this week’s episode, we discuss:

• Why it’s important to define what success looks like for you

• Why it’s ok for your definition of success to change as your business grows

• Why you need to go beyond sales and revenue to define your online business’s success

• Why the profitability of your online business should be a factor in how you define success