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Bookkeeping and business education company dedicated to helping online entrepreneurs create profitable and healthy businesses.

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TBL Episode 197: Alison Leipzig and Michelle Garside – Co-Founders of Soul Camp

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“We were creating sales without knowing exactly what the profit versus revenue really looked like. We were kind of going in blind and it took a lot of missteps to get on the right track.”

This week, Parker chats with Alison Leipzig and Michelle Garside about their financial journeys.

Alison and Michelle are the co-founders of Soul Camp. Having started as an adult sleepaway camp, Soul Camp is one-part soulful travel and adventure company, and another part creative agency, designing innovative + visionary brands and leaders.

Their unique way of branding from the inside out, allows the team at Soul Camp to create poignant and magnetic messaging and visual branding that will speak to the work that companies truly do. Their company has been featured in Inc., Forbes, abc News, Women’s Health, Well + Good and more.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

To learn more about Ali, Michelle and their business:

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“I look at money as a tool to help me live my purpose. I also look at it as knowing where I want to go and how it can help me get there.”

This week, Parker chats with Whitney McNeill about her financial journey.

Whitney is a Certified Medium, Certified Reiki Master-Teacher, Spiritual Mentor, Speaker, and Writer. She is the owner of her multi 6 figure business, Messenger of Spirit, LLC, and the creator of her widely popular program, 4 Intuitive Languages® where she helps spiritual and ambitious souls learn how to understand their intuitive messages and communicate with their Spirit Guides.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

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“I try to look to see how far I’ve come from where I was in the past and what I’m doing now versus trying to compare myself to others.”

This week, Parker chats with JoAnn Crohn.

JoAnn Crohn, M. Ed is a parenting educator who helps moms feel confident in everything from raising empowered, self-sufficient kids to dropping the anxiety and guilt out of modern parenthood.

She’s an accomplished writer, author, podcast host of the No Guilt Mom podcast, and speaker, appearing in national media, and founder of the company, No Guilt Mom. Her specialty is talking to both parents and kids – with her self-paced digital courses in handling big emotions, getting kids to help out more, creating a morning routine, and conquering the homework drama.

JoAnn is a former elementary school teacher with a Master’s degree in Curriculum and Instruction as well as a National Board Certified Teacher in Middle Childhood Education. She’s a mom to 2 kids – ages 13 and 9.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

To learn more about JoAnn and her business:

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“The whole journey of being an entrepreneur is emotional. But it’s so rewarding and I’m holding onto that because I know I’m going to get to that seven figures again one day.”

This week Parker chats with Rachel Perry about her financial journey.

Rachel is a network marketing business coach, host of The Direct Seller’s Podcast, and speaker. Rachel’s passion is helping network marketers brand themselves outside of their product and company so they can make more impact, more money, and lead bigger teams.

When she’s not helping women achieve their business goals, Rachel can be found at Target, traveling with her three kids and husband, or on IG stories sharing the comedic reality of being a working mom.

You can find Rachel’s tips, business advice, and inspiration at rachelaperry.com and on The Direct Seller’s Podcast.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

To learn more about Rachel and her business:

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Becky and Jeremy Launder are the Founders of Modern Direct Seller and DirectFlo. They each bring a unique set of skills that have enabled their businesses to grow and thrive.

Becky is a former multi-million dollar direct sales team leader, builder and trainer with a Masters in Leadership and Management. She has trained thousands of direct sales leaders from around the world, helping them realize sustainable business success with the direct sales model.

Jeremy brings 15+ years of career experience as an electrical engineer in the defense industry. His contributions are essential as the Chief Operating Officer where his proven track record of problem solving and development combine to add measurable results in top-line revenue.

Their mission is to empower direct sellers to skyrocket their businesses with modern training, simple systems, and actionable strategies.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

To learn more about Becky & Jeremy and their businesses:

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Early in Marnie Ginsberg’s public school teaching career, she discovered that most of her 6th grade students were reading at least 2 years behind. And she had no idea how to rapidly shrink that gap. (A common experience she hears still to this day.) Thus began a career-long passion to discover the most efficient and effective approaches to teach anyone how to read.

After growing a successful private reading tutoring and consulting business, she studied literacy further through doctoral studies at the University of North Carolina. At UNC, she led the development of a unique, well-researched K-2 reading intervention, the Targeted Reading Intervention (TRI), that provides webcam-based PD and coaching to teachers who deliver instruction to struggling readers in their classrooms.

Through the experience of watching teachers all over the country implement the TRI and through ongoing study of the research, Marnie developed and now leads Reading Simplified—a streamlined approach to reading instruction for beginning and struggling readers that accelerates reading achievement.

The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

To learn more about Evolved Finance:

To learn more about Marnie and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Kris Bradley.

Kris is a songwriter/producer with credits including Sony BMG, Warner Chappell, Rolling Stone Magazine, Fox, Lincoln, and Miramax. She heads Boomfox Productions, producing for various sync projects, artists and songwriters.

She is also the founder of Produce Like a Boss, which is an online coaching program geared towards the songwriter/producer, rather than the engineer. Her ‘non techy’ and simplified style of teaching is helping tons of artists learn how to produce their own music, and build profitable businesses from their home studios.

To learn more about Evolved Finance:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Michelle Brooks.

Michelle is the creative director behind My Designs in the Chaos. She is a wife and mom of 4 energetic kids. With all of the chaos around her house, her shop was born as a place to express herself and have a creative outlet.

Michelle found a passion in giving encouragement and building confidence in women to help them grow their own unique creative talents.

Her business provides digital designs and project inspiration that help crafters to create the perfect item for their kids, family, friends, and customers. Their helpful tips and tricks build confidence and save time so that projects can be completed easily and efficiently. Everything they do is inspired by the chaos of life.

To learn more about Evolved Finance:

To learn more about Michelle and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Erin Athene.

Erin co-founded her first $20 million tech company in 17 months, and is now the co-founder of Mint C.R.O.,™ providing an Engineering Approach to Marketing™ along with her business partner and co-founder, Jessica Jobes.

Mint C.R.O. has provided CRO training and expert coaching to hundreds of entrepreneurs and marketers to accelerate growth, improve lead quality and sales conversions, and reduce ad spend. Clients have achieved 2X to 10X repeatable growth using Mint CRO’s systematic testing methodology, radically transforming their marketing results.

To learn more about Evolved Finance:

To learn more about Erin and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Tiffany McLain.

Tiffany McLain, LMFT is a clinical fee strategist for therapists in private practice. Her mantra is, “Full fees are the new black.”

Via her program, The Lean In. MAKE BANK. Academy, she helps therapists ethically earn AT LEAST 30 to 50% more per month while seeing fewer clients by showing them how to think about and directly address fees in a clinically appropriate manner.

To learn more about Evolved Finance:

To learn more about Tiffany and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Rachel Miller.

Rachel is a business strategist with a proven system to help others grow their customer and audience base that translates into engagement, traffic, and ultimately profit.

She has developed a strategy that includes content, analytics, and branding that draws the right people to the right business. The end result — better leads and conversions.

By understanding the dynamics of viral content creation and harnessing its power, she’s been able to grow multiple sites and social media pages for different niches ranging from 570K – 2.2 million fans!

Understanding the importance of community, she’s helped countless others online and offline. Speaking at a number of conferences, summits, and podcasts has allowed her to help businesses explode.

To learn more about Evolved Finance:

To learn more about Rachel and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Mary Adkins.

Mary is the author of the novels When You Read This (Indie Next Pick, “Best Book of 2019” by Good Housekeeping and Real Simple), Privilege (Today.com Best Summer Read), and Palm Beach (New York Post “Best Book of 2021,” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press).

Her books have been published in 13 countries, and her essays and reporting have appeared in the New York Times, The Atlantic, Slate, and more. A graduate of Yale Law School and Duke University, she teaches storytelling for The Moth worldwide and runs The Book Incubator, a program for aspiring authors.

To learn more about Evolved Finance:

To learn more about Mary and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Abigail Hueber.

Abigail is an Integrative Functional Dietitian and owner of the private practice Above Health Nutrition. She is an expert in digestive health and the creator of the No Drama Digestion Program (NDD), an online program that helps clients to eliminate symptoms of IBS and other digestive issues.

Through the tools of functional medicine, the NDD program works to identify and eliminate the root cause of IBS in the body through nutrition, lifestyle, and personalized supplementation to provide long-term digestive healing and optimize overall health.

To learn more about Evolved Finance:

To learn more about Abigail Hueber and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Rachel Luna.

Rachel is a highly sought-after international speaker, Certified Master Neuroscience Coach to 7 + 8-figure earning entrepreneurs, and podcast host, named by Forbes as one of The 11 Most Inspiring Female Entrepreneurs To Follow On Instagram.

This former US Marine, who is also a Triple Negative Breast Cancer Survivor, has a reputation for inspiring confident action and helping her clients double, triple, and quadruple their income. She is often referred to by clients as their “secret weapon” because she has an innate ability to activate their confidence and facilitate lasting transformation in as little as 20 minutes.

Through her top-rated podcast, Permission to Offend – which has listeners in over 90 countries around the world – social media platforms, email list, courses, and her live event Confidence Activated, Rachel has a proven track record for facilitating transformation. Recently featured on Lifetime Television Network, Rachel is known as THE go-to coach if you’re looking to activate your confidence, faith, worth, and wealth!

To learn more about Evolved Finance:

To learn more about Rachel and her business:

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The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their mindset has changed as their business has grown.

This week, Parker chats with Bree Noble.

Bree quit her corporate job as a Director of Finance to pursue music. After a successful run as a touring singer/songwriter, she founded Women of Substance Radio to promote quality female artists in all genres. She hosts the Profitable Musician Show Podcast where she teaches musicians how to tap into multiple streams of income.

She turned her signature framework, The Musicians Profit Path, into a presentation for conferences like The ASCAP Experience and The TAXI Road Rally and a best-selling book on Amazon. Drawing on her extensive experience as a musician, online marketer and business owner, Bree has created several educational programs for musicians including The Female Musician Academy and Rock Your Next Release.

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